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Brand & Marketing Videos

Bringing brands to life, sometimes with a little song & dance.

 

Force10 Networks, “Open Automation”

Sock puppets, falsetto, lo-fi ‘80s music video goodness. Channel partners, CTOs, and data center owners were the intended target audiences.  

Role

Parker Moore: Creative Director, lead designer, puppet & costumer maker, voice & video talent, managed shoot and video production vendors
Scott Gagner: Co-Creative Director, songwriter & producer, video talent


Mode Creator Program

The Mode Creator Program recruits writing talent to create content for the Mode.com platform. I led design and creative direction for this instructional video.

Role

Creative Director, lead design and content, managed video production vendor
Produced by OneNet Marketing


HitachiGST, Viral Campaigns

“Get Perpendicular” was a viral hit – a Schoolhouse Rock throwback explaining HGST's perpendicular recording hard drive technology. A followup, “The Dawn of the Tera Era,” went technicolor to promote their new (at the time) tera drives.

Role

“Get Perpendicular”
Parker Moore: Creative Director
Scott Gagner: Lead design & art director, songwriter & producer, managed video production vendor


“The Dawn of the Tera Era”
Parker Moore: Creative Director, lead designer, and illustrator
Scott Gagner: Co-Creative Director, songwriter & producer

Get Perpendicular

The Dawn of the Tera Era


Adobe, Brand Video

Following Adobe’s acquisition of Macromedia, all employees were required to view this overview of the Adobe brand values. It's an immersive narrative with videos of artists and Adobe leadership, culminating in a quiz.

Role

Creative Director: co-wrote the script, and directed a team of designers and animators.